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Unveiling the power of metadata in media intelligence and AI
In the ever-evolving landscape of media intelligence and artificial intelligence (AI), one often overlooked yet incredibly potent component plays a pivotal role: metadata. Metadata, often referred to as “data about data,” is the hidden force that empowers AI to navigate the vast ocean of information in the digital realm. In the context of media intelligence and AI, metadata serves as a cornerstone, enabling enhanced content understanding, efficient organization, and informed decision-making.
Understanding metadata in media context
Metadata encompasses a spectrum of descriptive information attached to media files, such as images, videos, articles, audio clips, and more. It encapsulates details that include creation dates, authors/journalists, locations/regions, keywords/topics, tags, file formats, thumbnail replica, circulation/audience figures, and much more. This seemingly mundane information might appear secondary to the actual content, but it is the metadata that breathes life into data by providing context and structure.
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Open Science Conference 2023 – Three incredible days of knowledge
By Eva Katrinaki, Library and Information Systems Manager, DataScouting
In this piece, I will share my personal reflections and key insights gained from my participation in the Open Science Conference that took place on June 27-29, 2023 online. The 228 participants from 34 countries were offered a diverse program of 14 presentations, 21 practical solutions, eight workshops, and one panel. As a passionate advocate for open science, attending this conference was a transformative experience that allowed me to delve deeper into the principles, challenges, and future of Open Science. Every year, researchers, libraries, practitioners, infrastructure providers, policymakers, and other stakeholders from around the world gather – online this time- at the Open Science Conference to explore current and upcoming Open Science findings. The 10th anniversary of the conference highlighted both the strategic and practical implications of Open Science as well as the obstacles in the scientific community that continue to prevent its widespread adoption. In his introductory remarks, Professor Klaus Tochtermann, Director of the ZBW – Leibniz Information Center for Economics, discussed the development of the Science 2.0 Conference since its inception in 2014. The conference offered information on recent changes in the global Open Science movement as well as useful technologies supporting the use of open concepts.
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Digitization of the archive of the Τhessalian Theatre
DataScouting has taken on the digitization of the valuable and historical archive of the Τhessalian Theatre. The contract was signed by the President of the Board of Directors of the Τhessalian Theatre, Agoritsa Aprili, and the representative of contracting company DataScouting, Anastasios Avramis, in the presence of the Mayor of Larissa, Apostolos Kalogiannis, the Deputy Mayor of Larissa, Georgios Soultis, and the Artistic Director of the Thessalian Theatre, Kyriaki Spanou.
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Proud Congress Sponsor of FIBEP WMIC 2023 in Singapore
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AMEC Awards Ceremony - Save the date
The AMEC Global Communication Effectiveness Awards Ceremony and Dinner will be held at Church House in Central London the evening of Thursday 16 November 2023. Early bird bookings will open in September.
We welcome all members, entrants, clients, colleagues and industry partners to the dinner and ceremony where we will celebrate the best-of-the-best in global communication data, analytics, measurement and evaluation.
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