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AMEC International Summit on Measurement 2016

July 18, 2016

We went, we listened, we learned Like every year, the AMEC International Summit on Measurement does not cease to amaze us. This year’s theme “Making Metrics Matter: Taking Measurement Mainstream” hig...

“As analytics progress, media intelligence will become a key component...

June 27, 2016

Douglas Chapin, CEO at CyberAlert LLC, shares in this post his views on why brands need predictive analytics and what is contributing to this evolution, describes in which way does the rise of being ...

Roxane Papagiannopoulos, President, RMP Media Analysis

“Customers had been asking for a one-stop-shop but there is no perfect...

May 12, 2016

Roxane Papagiannopoulos, President at RMP Media Analysis, shares in this post her views on how mergers and acquisitions are still affecting the media monitoring industry, describes the connection bet...

DataScouting to attend the 48th World Media Intelligence Congress in W...

May 9, 2016

This year, DataScouting will participate once again in FIBEP 48th World Media Intelligence Congress, held in Washington D.C. from 17 to 18 November at the DuPont Circle Hotel. With over 40 years of g...

Copyright cases that matter for the media monitoring service: Q/A with...

April 18, 2016

There have been four major legal copyright cases that have an important impact on the media monitoring industry. In this interview we ask Eleonora Rosati, an independent copyright law & policy co...

Odiakose, Lead Consultant, P+ Measurement Services

“The PR measurement industry is very peculiar, in that it accommodates...

March 29, 2016

Philip Odiakose, Lead Consultant at P+ Measurement Services, shares in this post his views on the metrics that should be part of every PR measurement program, examines if challenges like virtual real...

Todd Murphy, Vice President, Todd Murphy, Vice President, Universal Information Services

“Virtual Reality is an active medium, rather than a passive medium”: Q...

March 22, 2016

Todd Murphy, Vice President, Universal Information Services, shares in this post his views on predictive analytics, virtual reality and its possible implications for Media Monitoring and why Universa...

Romina Gersuni. Global Strategy Manager, pressrelations GmbH

“AI is already affecting our industry helping us to work in an increas...

March 17, 2016

Romina Gersuni, Global Strategy Manager at pressrelations GmbH shares in this post her views on human and machine intelligence, how Artificial Intelligence is affecting media monitoring, what are the...

“Disruptions, opportunities and challenges in media monitoring”: Q/A w...

March 2, 2016

Oresti Patricios, CEO at Ornico Group, shares in this post his views on the biggest disruptions, opportunities and challenges in the media monitoring industry, using software or not to analyze qualit...

DataScouting joins NEM

January 15, 2016

DataScouting joins NEM (New European Media), a European Technology Platform that aims at fostering the convergence between consumer electronics, broadcasting and telecoms in order to develop the emer...

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