15th International WISE Conference 2014
DataScouting attended last week the 15th International Conference on Web Information System Engineering (WISE 2014) that took place this year in Thessaloniki, from the 12th until the 14th of October....
Author Archives: Sophia Karakeva
Being small but doing great business with @BooknBloom
Book’n’Bloom is a business management tool integrated into Facebook that helps small businesses grow further while making the most out of social media. As an online booking tool, Book’n’Bloom assists...
News consumption in Greece: traditional vs digital. Who wins?
Let’s start with the two most favorite traditional media in Greece: newspapers and TV. They occupy the 15th and 16th position respectively in a list of 22 of “institutions” most trusted by Greek citi...
And the winner is….!!!
DataScouting is happy to announce Alexander D’yakonov was the winner of our Kaggle competition on Greek Media Monitoring Multilabel Classification. Participants were asked to develop an automated ann...
The new AUTh Library web site is out!
The Library and Information Centre of the Aristotle University of Thessaloniki (AUTh Library) presented last week week its new web site and search engine. Members of the Academic society watched the ...
ROE or ROI…Time for a mindset shift?
Companies often wonder to what extend does a piece of content on social media contribute to brand equity of a brand. Is ROE the new measure for that? Return on engagement is a new buzz term used in s...
FIBEP Q2/2014 MarComm Business Bulletin is out!
Read about the 47th FIBEP congress, ROE vs ROI, Mergers & Acquisitions, Hot Technolog Tips, Trading across borders and Media Monitoring Insights in the FIBEP Q2/2014 MarComm Business Bulletin. St...
Measurement matters-proving and improving PR value at the 6th AMEC Int...
More than 220 delegates (a record number! – including DataScouting, the only delegate from Greece) from around 36 countries met in Amsterdam last week to “Up The Game” and move from measurement...
Automated topics identification in media monitoring
A competition on Media Monitoring Multilabel Classification The value of media monitoring lies in selecting, categorising and delivering the right content to clients in real time. As quality and time...
FIBEP Secretariat General moves from Brussels to Vienna
A press release from FIBEP Responding to FIBEP kind invitation to help publish and share this press release and being devoted to FIBEP vision, it is our pleasure to do so! Contact: Cassandra YashpalT...