Sophia has a 20+ years of experience in the media monitoring and analysis industry. She holds a PhD in Mass Communication and Journalism and speaks four languages. Sophia is a conceptual media thinker, communication believer, marketing digger and an@lysis enthusiast. She is the CCO at DataScouting. In the past, Sophia served as FIBEP Vice President and Member of the Board and was member of the AMEC International Board of Directors.
We are thrilled to be attending the 50th FIBEP World Media Intelligence Congress in Copenhagen from 1 to 3 October. Sophia Karakeva will be there from Monday to Wednesday to meet you and talk about o...
DataScouting completed the project of inventory, cataloguing and transfer of the “Koventarios” Municipal Library of Kozani (KMLK), one of the most important, historic libraries in Greece and in the B...
Barbara Bassi, founder of BBConsulting, shares in this interview her tips around the metrics marketing and communication professionals should include in their strategies in order to convince the C-su...
Hate speech in the media is not a new phenomenon, but surely it is a growing concern as it spreads much faster, sees no borders, and affects much larger portions of the global population. It can be s...
We are happy to be one of the sponsors of the 3rd Hackathon Serres that took place on the 5th and 6th of May. Hackathon 3.0 was organized by the Serres Tech community and the Postgraduate Program of ...
The Municipality of Heraklion in Crete assigned to DataScouting the cataloguing, classification and physical description of items of the Vikelaia Municipal Library as well as their import into the Li...
Print advertising still holds on, no matter what is being written. According to Statista, print advertising spending in the United States is projected to amount to 24.66 billion US dollars this year....
DataScouting completed successfully the implementation and integration of Ad Monitoring, the new tool for monitoring the success of advertisements in print media. Ad Monitoring helps companies and or...
With the new EU General Data Protection Regulation legislation coming into force on the 25th of May, I had the opportunity to discuss with Dr Sophie Stalla-Bourdillon, Associate Professor in Informat...
Maria Laura Garcia, President of GlobalNews Group shares in this interview the three variables they have chosen to suspect, if not detect directly, fake news. Laura also talks about the future media ...