Media analyst and the habits of thought
By Elina Halonen, Founder & Behavioural Insights Strategist, Square Peg Insight For the past 20 years my work has focused on understanding why people do what they do as a researcher analysing qua...
Tag Archives: Media Analysis
Athens to host the 1st FIBEP Spring Summit
Athens will host the 1st FIBEP Spring Summit next week, March 28-29 at the Royal Olympic Hotel. DataScouting is proud to be the Headline Sponsor. The FIBEP Spring Summit is a new format launched by F...
“Expect to see much more and better use of technology in Media Intelli...
An interview with Chris Porter, expert Media Intelligence analyst at Burton-Taylor International Consulting They say PR has been slow to adopt new technology. In the meantime, more and more M&A a...
Post COVID-19 flexible working possibilities
by Tom Avramis, our Managing Director During the lockdown, we at DataScouting switched to remote working (for which I wrote an article for our company blog), I read a lot of blog posts about how comp...
DataScouting joins AMEC as an Associate Member
DataScouting is pleased to announce it is now a proud Associate Member of AMEC, the International association for the measurement and evaluation of communication. AMEC is the global trade body and pr...